January Update: Earth Fare Launch, NYC Retail Growth & Coffee Education

Oval Coffee Roasters · Journal
January 2026 · New retail doors · Corporate gifting · Coffee education

NYC-roasted light roast coffee made simple — highlighting women-produced coffees, natural-process selections, and balanced half-caff options across whole bean and single-serve pour-over formats.

Now at Earth Fare Markets

Oval Coffee Roasters is now available at Earth Fare Markets across the Southeast. Our full lineup is on shelves, and we’re grateful for the support of a retailer with deep roots in natural foods.

Earth Fare Market carrying Oval Coffee Roasters — NYC-roasted light roast specialty coffee now available on shelf

Find your nearest location using our Store Locator.

Around New York City

Closer to home, Oval continues to grow across New York City. You can now find us at Dumbo Market, Mulberry Market, Lifethyme Market (West Village), and Met Fresh, among other neighborhood retailers.

See the full list on our Store Locator.

Corporate Gifting with Goody

The holiday season introduced us to a different kind of corporate gifting through Goody — one that feels thoughtful rather than transactional. If your company handles team or client gifting, it’s worth exploring.

Oval Coffee Roasters coffee featured through Goody corporate gifting platform

Looking for a simpler option? Send gifts direct from All Products (whole bean + single-serve).

Top 10 Coffee Questions — New Education Series

After years of pop-ups and tastings, we noticed the same questions coming up again and again. We’re answering them — simply, honestly, and without jargon.

Question #1: What’s the difference between espresso beans and coffee beans?

Short answer: There isn’t one.

Espresso refers to a brewing method, not a different bean. Any coffee can be brewed as espresso — including light roasts. What matters is freshness, rest time, and how the coffee is brewed.

More questions coming soon, including grind size, sour vs. bitter flavors, and the easiest way to upgrade your morning routine. In the meantime: read our FAQ.

FAQs

Which Oval coffee is best for gifting if I’m not sure what they like?
Start with an easy, versatile option like Bowling Green, or browse All Products by format.
Do you offer travel-ready coffee gifts?
Yes — our single-serve pour-over drip bags brew anywhere you can get hot water.
Where can I find Oval in-store?
Use the Store Locator for the latest list of retailers.
What does “espresso beans” actually mean?
Espresso is a brewing method, not a special bean. Any coffee can be brewed as espresso — the key is grind, dose, and recipe.

Looking for Oval near you?

Open the Store Locator

Intention, Poured Over.

 

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